53. Why Mini's Should Be Part of Your Marketing Strategy
Welcome to the Camera Queens | Find Your Focus podcast, where we are all about empowering photographers through the magic of mini sessions. Join me, Belle Verdiglione, as we explore the myriad benefits these bite-sized shoots offer, from boosting accessibility and fostering collaborations to overcoming booking objections and catering to neurodivergent children. Plus, stick around for a special 4-6 week action plan designed to supercharge your mini session marketing efforts.
Let's ignite your photography business and light up your clients' lives, one mini photo session at a time!
In this episode we cover:
- Benefits of mini photo sessions: accessibility, collaboration opportunities.
- Collaboration with local vendors enhances session appeal and reach.
- Addressing common objections and accommodating neurodivergent children.
- Provides a cash injection and improves cash flow for photographers.
- Effective marketing strategies to broaden audience reach and overcome booking barriers.
- Emphasising long-term client value and upselling opportunities.
- Tailoring approach based on style, ideal clients, and capacity.
- Get my Actionable 4-6 week marketing plan for mini sessions.
Resources and links mentioned in this episode:
- Ways to work with Belle: belleverdiglione.com.au
- Belle Verdiglione’s Instagram: @belleverdiglione
- Get my FREE Market Your Mini's Action Plan - https://www.belleverdiglione.com.au/minis-action-plan
If you loved this episode, check out this link for more info on how to elevate your photography business and take it to the next level 🚀
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Belle Verdiglione is your break-the-rules business coach, speaker, author and founder of Australia’s fastest growing female and non-binary photography community, The Camera Queens. Her ethos and soul’s mission is supporting women photographers to create a profitable and sustainable business that allows their own gifts to shine. This is collaboration over competition. The world needs more women with a fire ignited within them and Belle is here to hold space and advocate for women everywhere that their voice matters and they are worthy. You can still find Belle behind the lens exploring, learning, and creating magic in her own unique way and brand of photography, Potent Identity®; a genre of photography Belle coined herself that is wild, raw and captures the divine feminine, allowing her muse to be their own powerful inspiration. I’m here for the creators. Whatever story you’re here to tell, I’m right there alongside you.
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